We create free step-by-step video courses to help Black Experts. See below for our current selection.
The BEB™ Course (Black Expert Blog)
How To Monetize Your Expertise Online From The Ground Up
In part one of The BEB™ Course, we show you how to create a WordPress blog to sell Expert Services using step-by-step videos. So even if you aren’t tech-savvy, you can pull it off. We also show you how to outsource parts you may find difficult.
In part two, we show you how to use our VTC™ Formula (Value + Traffic = Conversion) to show you how to:
- V = Value · Create (or outsource) content that positions you as the expert people want to hire.
- T = Traffic · Get eyes on your products and services.
- C = Conversion · The tools we use to get people to buy services, products, sign-up for an e-mail list, or whatever our desired call to action is..
More of The BEB™ Course
- Buying Your Domain Name
- Creating Your WordPress Website
- Installing Analytics To Measure Marketing Campaigns
- Best Practices For Expert Blogs
- Tools For Growing An E-Mail List
- How To Sell Services and Digital Products
- How To Create Content That Converts
- Minimum Viable SEO
- How To Outsource Content Creation
- Paid & Unpaid Traffic Generation Strategies
- How To Be Perceived as a Subject Matter Expert
- The Ultimate WordPress Plugin Cheat Sheet
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